Category Archives: Marketing

Is you business product-centered or customer-centered?

“Don’t find customers for your products, find products for your customers.” – Seth Godin

post | Comments Off on Is you business product-centered or customer-centered? September 11, 2014

Is it time to re-assess your sales force?

“Do you have enough hunters? Are you giving them enough time to hunt? Or are your hunters really farmers? Do they do more order taking than they opportunity creating?” – S. Anthony Iannarino (read more)

post | Comments Off on Is it time to re-assess your sales force? April 2, 2014

Are you standing out in the marketplace?

“Bottom line, to compete in the marketplace you need to produce something that is new, better and different.” – Nell Merlino

post | Comments Off on Are you standing out in the marketplace? February 27, 2014

Does your business have a definite purpose?

“One thing a company should ask itself is, if it didn’t exist, would it create an unfillable hole in the lives of people?” – David Marcus

post | Comments Off on Does your business have a definite purpose? February 18, 2014

Is your business concentrating on the 3R’s?

There are 3R’s for business success:

  • Recruitment
  • Retention
  • Revenue
status | Comments Off on Is your business concentrating on the 3R’s? February 18, 2014

Does your mobile strategy make it easier for customers to do business with you?

“Like most retailers, Walgreens has a physical store strategy and a mobile strategy. They started out with QuickPrints for photos; what you used to do is take pictures on your camera and upload them to the Walgreens website. They realized … Continue reading

post | Comments Off on Does your mobile strategy make it easier for customers to do business with you? January 28, 2014